Tips for taking your marketing message further For businesses and non-profits, the marketing goal is the same: finding a way to get the word out and create brand recognition. In today's world, where consumers are subjected to an almost constant...
Help for overqualified job seekers in a difficult market Today's highly competitive job market presents challenges for everyone seeking employment. Recent graduates and seasoned professionals alike encounter limited opportunities. The tight job market ca...
How the Internet has changed companies' marketing plans It wasn't that long ago when the marketing menu for businesses consisted of print, radio and television. But as the Internet took hold, and Americans began to spend larger and larger shares of thei...
Pre-employment tests: What every job seeker should know With the economy strengthening, today's job seekers have more of an opportunity to find a job than in years past. However, that hardly means that companies are taking the decision to hire lightly. ...
An American business success story For more than 200 years, the United States of America has been viewed as the land of opportunity - a nation where almost anyone who is willing to work hard can become successful, regardless of how ...
New job skills can increase your chances of being hired Many Americans are involved in prolonged job searches these days. With the U.S. Bureau of Labor Statistics reporting the unemployment rate still hovering around 8 percent at the end of April 2012, ...
Trend alert: The future of in-store shopping goes high tech Gone are the days of loading the station wagon and heading to the local mall to spend the entire day getting everything the family needs. Today, American shoppers are savvy and smart. They know exa...
The importance of marketing your soft skills in the job search As many Americans continue to search for employment, everyone is looking for ways to make the most of every interview opportunity. Of course, a good resume will reflect your technical training and ...
Accountants the backbone of the business world When you think about the backbone of a business, it's not the owner, CEO or board of directors who keep everything trucking along. Instead, it's the accountant who leads the finances of small and l...
Tax time: Organization tips that will make filing easier Tax time: Organization tips that will make filing easier
There are two approaches to taxes: you can either make it hard on yourself, or easy on yourself. Most people who end up stressing about mee...
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